Today, Primally Pure has far surpassed one million non-toxic deodorants sold, is a team of 40, and has opened a spa at their HQ.
Curate Conversations | Episode 005
Learning to Let Go with Founding Mother of Non-Toxic Skincare + Primally Pure, Bethany McDaniel
Bethany started Primally Pure from her home in 2014. Today, PP has surpassed 1M non-toxic deodorants sold, is a team of 40, and opened a spa at their HQ. In this episode, Bethany recalls her first hire, the QA process at PP, how value-adding content helped her lead the non-toxic movement, a new product launching soon, and how she wishes she'd let go earlier.
Links mentioned:
Bethany's Picks
Pia's Picks
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